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Motel 6 is a privately-owned company with a chain of budget motels. The original marketing campaign for Motel 6 began with The Richards Group through focus-group research. The promotions retained Tom Bodett as the voice of Motel 6.  Review the resources below and then  respond to the following questions with approximately 1000 words in a document in APA (latest edition) format:  • Motel 6 New […]

Motel 6 is a privately-owned company with a chain of budget motels. The original marketing campaign for Motel 6 began with The Richards Group through focus-group research. The promotions retained Tom Bodett as the voice of Motel 6.  Review the resources below and then  respond to the following questions with approximately 1000 words in a document in APA (latest edition) format:  • Motel 6 New […]

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